Case Study - Transforming from hardware sales to subscription success

Airtame needed a complete systems architecture overhaul to transition from one-time hardware sales to a subscription-based business model, requiring enhanced data intelligence and automated workflows.

Client
Airtame
Year
Service
Systems Architecture, Data Intelligence, Workflow Automation

Overview

Airtame approached us at a critical juncture in their business evolution. As a hardware company selling wireless presentation devices, they recognized the need to transition from one-time sales to a recurring subscription model to drive sustainable growth and better serve their enterprise customers.

The challenge was significant: their existing systems were built around traditional product sales and couldn't support subscription management, recurring billing, or the sophisticated data analytics needed to optimize subscription retention and growth.

We architected a comprehensive solution that transformed their entire technology stack. The new system seamlessly handles subscription lifecycle management, provides deep analytics into customer usage patterns, and automates previously manual workflows that were consuming valuable resources.

The enhanced data intelligence capabilities now give Airtame unprecedented visibility into how customers use their devices, enabling proactive support, feature development insights, and churn prevention strategies that weren't possible before.

What we did

  • Systems Architecture Redesign
  • Subscription Management Platform
  • Data Intelligence & Analytics
  • Workflow Automation
  • Business Model Migration
Increase in recurring revenue
300%
Reduction in manual processes
85%
Better customer insights
40%
Faster deployment cycles
60%

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  • Copenhagen
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